Ideas and inspiration come from conflict. It is in clashing ideas that new ideas are born – when our brains drop all of the boxes of categories on the floor of our mind, we finally see something new. That’s why the best ideas that we have are out of context – on the bus, in the park, in a restaurant – talking or thinking about something completely out of context
Quote from Jed Hallam’s blog post Simplicity, complexity and business which covers said topics with regards to categorisation and innovation amongst others.
Image source: www.flickr.com/photos/eschipul/386762837
